Behind the scenes of my latest product launch

I have to admit when I first started selling digital products, I had no idea what I was doing. Until that point, I’d only sold physical products with my first brand, PoshLifeBling.

I felt like my digital product + course launches were all over the place and there wasn’t a true strategy. I would simply go live on Instagram and then send out a link at the end of my live for people to join me in whatever the product was that I was selling. That really worked very well in the beginning because of one reason.

I was going live five…